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L’Oreal Feria Power Red Collection - My experience


Over the weekend I decided to try the Multi-Faceted Shimmering Color with 3X highlights from Feria by L’Oreal.  The color that I used is Cherry Crush R57 (Intense Medium Auburn) from the Power Red Collection. The collection is composed of super vibrant red shades that also condition the hair.  The box contains: the developer, the coloring gel, a red color booster, an aromatic serum, a rinsing shampoo, a deep conditioner and the gloves.

My experience:

I have permanently dyed my hair before in different shades of red but currently my hair color was in chocolate brown shade.

The process of preparing the dye was interesting because of the messiness of the color booster. The instructions warn to open the color booster carefully because the product spills and it did! I carefully opened the color booster and rapidly my glove got covered in the product. I only spilled little of the product but I think that the company should find a different way to package it. 

When I applied the product on my hair the dye looked like blood which made it really interesting and fun.  However, as the time passed the hair dye became darker.

I waited for 25 minutes and then I rinsed my hair using the rinsing shampoo provided by the box. The tube of rinsing shampoo had a lot of product to wash your hair a couple of times. After I completely removed all the dye of my hair and the water was running clear, I used the deep conditioner. I left the deep conditioner on for about 2 minutes and I rinsed it. The deep conditioner left my hair feeling soft, silky and smelling good!

I let my hair air dry and that revealed my new hair color which was surprisingly darker than what I expected.

The color came out as a deep auburn shade instead of medium auburn color that the product claims it’s going to reveal.

  Here are my pros and cons of the product:


  • When pouring the color booster it became very messy.
  • Hair color not true to box
  • Only 3 colors to choose from the power red collection


  • one box contains a lot products for an affordable price.
  • The hair dye did not smelled like chemicals
  • The hair dye did not damaged my hair
  • A lot of product dye in comparison to other products
  • It contains a rinsing shampoo and conditioner
  • Easy to follow instructions
  • Only 25 minutes of waiting time
  • The product did not itch or irritate my scalp

I would recommend this product if you want a new look without damaging your hair and for an affordable price.

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